Networking: The Path To Becoming A Brand Ambassador

Great article by Meghan M. Biro

How many networking events do you participate in monthly? One? More than five? Do you loathe and avoid networking events? Or do you love meeting new people and building exciting new relationships? Are they online or IRL (In Real Life)?

Many people I talk to are terrified of networking. Typical formal events are held after-hours, when they’re feeling tired and a bit beat up by the day’s work. Meeting with people with whom they have flimsy connections, often in a noisy bar with cheap wine and flat beer, is an act of will some people simply can’t or will not manage.

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